TY - EJOUR A1 - Hanan, Audrey A1 - Moulins, Jean-Louis A1 - Fons, Cendrine TI - Consumers facing an ordinary transgression of their consumption norms - The case of “ugly” food products T2 - Systèmes alimentaires / Food Systems 2017, n° 2. varia JO - Systèmes alimentaires / Food Systems (ISSN 2555-0411), 2, 2017 DO - 10.15122/isbn.978-2-406-07196-9.p.0173 SN - 2555-0411 SP - 173 EP - 196 AB - The object of this investigation is to explore the emotional reactions aroused by the new supply of food products that do not conform to the aesthetic standards found in mass distribution. The results of a qualitative approach, following a netnographic method, bring to light a triple interaction between the perceived value of supply, the individual’s ecological awareness, and the feeling of transgression. PY - 2017 DA - 2017/11/29 DP - Classiques Garnier PB - Classiques Garnier CY - Paris KW - Ordinary transgression, consumer, brand and logo, food-product quality, waste LA - fre UR - https://classiques-garnier.com/systemes-alimentaires-food-systems-2017-n-2-varia-consumers-facing-an-ordinary-transgression-of-their-consumption-norms.html Y2 - 2024/05/27 ER -