TY  - EJOUR
A1  - Rubalcaba, Luis
TI  - Bridging service experiences and service innovation - A new model for understanding the future of services
T2  - European Review of Service Economics and Management - Revue européenne d’économie et management des services 2018 – 2, n° 6. varia
JO  - European Review of Service Economics and Management (ISSN 2555-0284), 6, 2018 – 2
DO  - 10.15122/isbn.978-2-406-08633-8.p.0017
SN  - 2555-0284
SP  - 17
EP  - 49
AB  - This article provides a theoretical framework for bridging service experiences with service innovations. It analyses service innovation in the light of service experiences in terms of connecting and engaging people. The hypothesis is that the social context is a major bridging factor and that human encounters are the basis of the social bridge. The article also proposes a ten-dimensional model to understand new service innovation trends.
PY  - 2018
DA  - 2018/10/17
DP  - Classiques Garnier
PB  - Classiques Garnier
CY  - Paris
KW  - Services, experience, innovation, social, encounter, education
LA  - eng
UR  - https://classiques-garnier.com/european-review-of-service-economics-and-management-2018-2-revue-europeenne-d-economie-et-management-des-services-n-6-varia-bridging-service-experiences-and-service-innovation.html
Y2  - 2024/07/12
ER  -