TY  - EJOUR
A1  - Barrère, Christian
TI  - Le modèle du luxe français
T2  - Économie appliquée 2021 – 1. varia
JO  - Économie appliquée (ISSN 2801-0620), 1, 2021 – 1
DO  - 10.48611/isbn.978-2-406-11904-3.p.0051
SN  - 2801-0620
SP  - 51
EP  - 80
AB  - Modern luxury includes mass-produced goods. On the basis of old innovations, mainly developed by the Champagne industry and French fashion, new luxury groups have overcome the contradiction between the luxury status of goods and industrial mass production. They have invented a new supply model (the luxury tree) centered on the management of heritages. This paper analyzes the main specificities of this productive and business model.
PY  - 2021
DA  - 2021/07/28
DP  - Classiques Garnier
PB  - Classiques Garnier
CY  - Paris
KW  - mass luxury, heritages, creativity, French luxury model
LA  - eng
UR  - https://classiques-garnier.com/economie-appliquee-2021-1-varia-le-modele-du-luxe-francais.html
Y2  - 2024/05/19
ER  -